Run the playbook, grow your healthcare business
Our playbook will take the ceiling
off of your growth potential
Great products, great solutions, poor growth.
Why?
Marketing does not deliver qualified leads
You rely too heavily on sales people to produce growth
No “system” for growth, depending on rainmakers to deliver
Wrong people expected to “be in the market”
Same-store sales is under-performing its potential
New levels of growth are waiting for you
Growth Systemization is a high-acceleration growth engine
proven to increase revenue.
Rapidly build a robust pipeline by adopting a lead generation engine that produces opportunities for sales
Increase qualified leads
Increase closed sales
Improve your closed sales percentage, plus the number of opportunities at closing stage, by differentiating your approach to the selling process
Increase same-store-sales
Get the most possible revenue out of every existing client with our customer radiation methodology.
It’s an engine that produces growth. Just turn it on.
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Are you not exactly sure what needs to be done to boost growth, even after paying for consulting or training? Growth Systemization outlines 10 specific and repeatable tracks to increase growth.
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Does the weight of growth fall on only a handful of people? Growth Systemization identifies which current employees have the skill set to execute in each track so you can stop hiring outside help.
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Are your employees unsure where to take ownership in the growth process? Growth Systemization matches employees to tasks and enhances collaboration to accelerate the rate of growth.
Growth Systemization pairs the right responsibility with the right persona
Each persona has specific tasks within their unique tracks (these are example personas)
Optimize demand generation engine
Optimize brand story
Create client advocate
Radiate within client
Deliver with measurable delight and value
Close effectively
Propose differentially on opportunities
Complete meaningful interactions to establish interest
Cultivate market, product, and positioning reputation
Cultivate market, product, and positioning reputation
Account Executive
“I understand what my clients need before they do.”
Client Advocate
“To build trust, I work to ensure my team delivers and executes on promises.”
Marketer
“Generating new leads and building brand awareness drives my day-to-day.”
Orchestrator
“I leverage my leadership teams to creatively solve problems to clear the path for success.”
Rain Maker
“I spend a majority of my time in the market, positioning us to win big opportunities.”
Sales Leader
“I know how to pursue our qualified leads to get them to take the next steps.”
Specialist
“I’m an expert on specific solutions, and help our (future) clients execute smoothly.”
When healthcare businesses have great products – but NOT great growth, they call Brian Sanderson.
Named one of America’s Top 25 Consultants
33 years of healthcare success
“In 2009, we had two partners (I was one of them) and about $2m in revenue - with no brand recognition. Our practice grew to over $100m
with about 20 partners and sold to private equity.
This system works."
Brian Sanderson
Three easy steps to get your growth started
01
Schedule a 15-minute discovery call
02
Receive three options for assistance
03
Implement the System – it’s easy
