You’ve known for a while that incredible patient experience is the #1 key to your hospital’s financial future...
But you may not realize just how high the stakes are.
Use this proven blueprint (created by one of healthcare’s most celebrated CFO mentors) to transform your hospital into an organization that takes such good care of patients, they never go anywhere else.
As a healthcare leader, it’s incredibly stressful when net revenue is so volatile that it keeps you from being able to make confident decisions.
Why is this happening to so many hospitals?
01
Now, more than ever, patients have choices.
They do their own research. And many are choosing remote tech startups who don’t rely on location. These newly empowered patients are demanding more from hospitals — and often settling for digital options.
02
If your hospital doesn’t evolve, you’ll lose market share forever.
The stakes for getting left behind are high in 2022. You must act now or you’ll see your market share continue to decline.
03
Incredible patient experience is the new solution to lost revenue.
Patients come back time and time again because they feel taken care of. Above all, they look for empathetic care, and a personalized experience.
04
The Patient First Revolution gives you the “patient experience playbook” of the future.
Your revenue is directly tied to your ability to become THE ONLY ONE your patients trust to take great care of them.
I’m Brian Sanderson, and I’m here to help.
Decades of experience coaching hospitals
Known as the “CFO Whisperer” by leaders in the healthcare industry
Managing principal of the audit, consulting, and tax business units of Crowe LLP
One of Consulting Magazine’s 2016 list of top 10 best consultants in the world
Use this proven roadmap to boost your revenue — and finally feel confident about where you’re headed.
After helping over 3,000 hospitals gain clarity and a deep understanding of their net revenue, I’ve uncovered the patterns that cause some to succeed...and some to fail.
Using those patterns, I created this start-to-finish blueprint to eliminate your stress and help you recover your market share.
Here’s the big idea: Most hospitals are focused on boosting the money they make per episode of care. But that’s misguided.
In The Patient-First Revolution, I’ll instead show you how to earn more episodes of care by increasing trust and efficiency — which is how many of the most successful hospitals are seeing massive gains.
Imagine if…
Your new “we’ll take care of you” brand resulted in more trust and more market share.
People have too many distractions and options, and they’re looking to attach their loyalty to an empathetic organization they trust. You can be that organization.
Your patients consistently return to your organization for follow up care.
When you connect to your patients digitally, personally and empathetically via the right affinity program, your “push notifications” bring them in. This can literally save lives – and as a positive side effect, boost the bottom line.
Your providers align around a patient’s lifetime medical journey.
Imagine a single platform where every provider and care coordinator updates a patient’s medical file in real time. If your staff could instantly access that, and direct the care that’s needed, how much better of a patient experience would result?
Your at-risk patients’ health status could be monitored real-time, with real-time interventions and communications.
This is possible when diagnostic wearables and sensors intersect with a command center care platform. How many more episodes of care would you see if these patients got alerts when they needed immediate attention?
The best part?
You likely already have the technology in place to get you there.
Here’s what you’ll discover in this book:
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How the current hospital model is hurting the average patient — and what to do about it
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The “missing tools” that can help manage the complexity of a person’s health and behavior
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Why you need to be investing in the “lifetime value” of a patient, rather than a one-off episode of care
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Where patient management is headed, and the 3 things every hospital needs to be building right now
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The 10 essential parts of a “Patient Management Organization,” a new strategy for hospitals that locks your patients in for life and creates an advantage that’s extremely hard to combat
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How to actually create and deliver on a Patient Management Organization — the 4 Pillars that make up this new strategy
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Exactly what you need to focus on to get out of “episodic care” and into much more profitable “lifetime care” with your patients
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What does this look like staffing-wise? Here are the divisions you need in order to run this new type of hospital
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The jaw-dropping math that’ll show you how much more revenue you can make with lifetime care rather than episodic care — and the technology you need to make it happen
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The specifics of exactly how to structure this, and a “project plan” for leaders to help you implement it successfully
Throughout the book, you’ll also read the powerful story of Blanca — a woman whose situation reveals why hospitals desperately need to make this transformation, before it’s too late.
If you applied even a portion of this...what could it mean for the different roles in your organization?
For CFOs
Take back your stolen market share — and give your existing market share bulletproof protection for years to come.
For Providers
Provide effective care much more easily with the ability to pull up a patient’s entire history instantly.
For CNOs and Nurse Managers
Watch more people successfully recover by using better tools to help you provide the right care at the right time.
For CTOs and IT Directors
Be at the forefront of healthcare innovation by reducing frustrating manual processes.
For Patient Experience Department Heads
Drastically reduce frustrated patient calls, thanks to better patient care systems.
“Find me a set of parents who select babysitters only based on cost, and I’ll show you worried parents who frequently switch babysitters. In reality, nearly all parents select someone they trust — someone they feel can take care of their children — as the most important deciding factor.
Brand loyalty (aka patient loyalty) occurs when a customer continues to purchase from your organization, not because you’re the only option, but because they trust your company.”
The Patient-First Revolution, Chapter 5
Change is coming to healthcare.
Will you be part of it, or will it leave you behind?
Grab The Patient-First Revolution and see how to transform your organization, starting today.